TAKING PART IN USER STUDIES CAN HELP BUSINESS OWNERS, TOO

Can user experience design methods help with business strategy (in addition to user interface design)? Our client Juha Lamminkari (CTO, RealSource.eu) thinks yes.

Juha and I gave a talk in the UX seminar “Käyttökokemus & Käytettävyys 2014”. Here’s our presentation (in Finnish):

Digitaalinen murros B-to-B ympäristössä käyttäjäkokemussuunnittelun avulla, Case: Realsource.eu, liikekiinteistöjen kauppa verkkoon from Juha Lamminkari

The seminar was an interesting collection of different viewpoints. Each organization approached UX design in their own way.